A MAGNIFICENT FLORAL EXPRESSING THE LOVING EXALTATION OF RECEIVING A GIANT BOUQUET OF ROSES

BVGARI ALLEGRA, the new Collection of eaux de parfum expressing the colorful and superlative Italian emotions that can be personalized through Magnifying. Exclusive essences created for BVLGARI , the Magnifying sublimate your fragrance experience.

Fiori d’Amore captures the passionate energy of Italian love in a sensual floral fragrance. Turkish and Bulgarian red roses gather at the heart of the bouquet. Its fresh and velvety aroma is underscored with a modern accord: Prelude Raspberry. Delicate and passionate, Fiore d’Amore gracefully elicits love’s wondrous, multiple facets and passion’s velvety soft touch.

“It is a red rose - fresh, velvety, fruity.”
Jacques Cavallier, BVLGARI Master Perfumer

Add the MAGNIFYING essence to your fragrance to sublimate the 5 colorful and superlative Italian emotions and create a different twist, enjoying of infinite possibilities.
BVLGARI ALLEGRA is a high-end personalized fragrance experience starting from a bold daring design, expression of BVLGARI as jeweler. Each bottle exalts the color and joyous emotions of the Italian lifestyle, while leading into a unique olfactive journey. BVLGARI ALLEGRA's conception has involved a meticulous process, to give rise to an object that is desirable and audacious and at the same time more respectful with the environment.
Fiori d’Amore’s vibrant colors express the loving exaltation: the red glass symbolizes passion and the pink glass expresses the tenderness of love.